ShelfSignal for Amazon sellers
A weekly report for brand owners on Amazon, built from your Brand Analytics data. It shows where shoppers drop off between searching and buying, which competitors win clicks they can't convert, and whether each listing change you make moves sales.
What you get each week
- Funnel leaks: for each group of search terms, your share of shoppers who saw, clicked, added to cart, and bought; the step where you lose the most; and an estimate of the sales it costs.
- Competitor gaps: search terms where a competitor gets many clicks but few sales, so a better listing can win those shoppers.
- Before and after: each listing change you log is compared, over up to 8 weeks either side, against your products that didn't change.
- If you also sell on Shopify: weekly orders and revenue arriving from AI assistants such as ChatGPT, Perplexity, and Gemini, where the visit source shows it.
Reports arrive as a one-page summary and a private dashboard that only your team can open.
What we access on Amazon
We connect through Amazon's Selling Partner API and request one role: Brand Analytics. With it we download two reports:
| Report | What it contains |
|---|---|
| Search Query Performance | Weekly search-funnel figures for your own ASINs: impressions, clicks, cart adds, and purchases, yours against the total for each search term. |
| Search Terms | The top-clicked products for search terms, which we filter to your category and the competitors you name. |
Access is read-only. We don't request restricted roles, so we can't see buyer names, addresses, contact details, or individual orders. We never change anything in your Seller Central account.
Requirements
- Your brand is enrolled in Amazon Brand Registry.
- The person authorizing us has access to Brand Analytics in Seller Central.
How connecting works
- We send you an authorization link.
- You sign in to Seller Central, review the access requested, and approve it.
- Amazon issues a token for your account only, which we store encrypted.
- Your first report arrives within a week.
You can revoke access at any time in Seller Central under Apps and Services, then Manage Your Apps. Amazon asks you to renew the authorization once a year.
How we handle your data
Your data is used only to produce your reports. It is never shared with other clients or sold, and it is deleted within 30 days after you stop using ShelfSignal or revoke access. It is encrypted in transit and at rest, and only the people producing your reports can access it. Full details are in our privacy policy and terms of service.
Contact
byAkbar, Inc., a Delaware corporation, doing business as ShelfSignalabdul@shelfsignal.io
Full company details are on our Contact page.
To see a sample report on your own data, email abdul@shelfsignal.io with your brand name and store.
ShelfSignal is an independent service and is not affiliated with or endorsed by Amazon. Amazon, Seller Central, and Brand Registry are trademarks of Amazon.com, Inc. or its affiliates.